A total of 27 wearable devices were launched from April 2018 to September 2018, a slight year-on-year decrease from 30 launches in 2Q17–3Q17.
- The 3Q18 launch of the cellular-enabled Apple Watch 4 and the Samsung Galaxy Watch highlights the vendors' commitment to an autonomous smartwatch experience for general/multipurpose users as well as their focus on leveraging existing operator partnerships.
- Vodafone launched two wearables in 3Q18 as part of its IoT-focused "V by Vodafone" initiative. The V-SOS Band and V-Kids Watch are targeted at seniors and kids, respectively, with salient use cases reliant on Vodafone data plans (e.g. SOS help and GPS tracking).
- A key driver for the latest push towards smart feature integration for traditional watchmakers is the overwhelming success – and threat – of the Apple Watch.
Features and Benefits
- Analyzes the key launches from a smartness, pricing, and use case perspective.
- Assesses upcoming trends and players that can capitalize on them.
Key questions answered
- Which key players are launching devices in the fashion, kids, and senior spaces?
- What are the key year-on-year pricing, use case, and production trends in the industry?
- What is the future of cellular connectivity for wearables?
Table of contents
Vendors and operators are ensuring cellular connectivity is here to stay
Watchmakers are increasingly including wearables in their product mixes
Solar power helps sustain battery life in outdoor wearables