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This is an update on the Switzerland telecoms market, covering mobile, fixed broadband, TV, OTT video, operator initiatives, M&A, and regulation. It includes subscription, revenue, and technology forecasts for these services.


  • Switzerland's telecoms market is highly matured, with the advantage of high-income households willing to pay for the best services. Mobile subscription count is forecast to grow over 7% between the end of 2019 and the end of 2024, while that of fixed broadband is forecast to grow 4% and that of pay TV to grow 0.4%.
  • Salt completed the sale of 90% of the share of its subsidiary Swiss Infra Services in August 2019 to Swiss Towers (Cellnex). Freenet, a German telecoms company that holds a 24.56% stake in Sunrise, was the main opponent of the failed CHF6.3bn Sunrise-UPC deal in 2019.
  • Salt Mobile, owned by Xavier Niel, entered the fixed market with the launch of its 10Gbps fiber broadband and TV service in 2018. All the four major operators, Swisscom, Sunrise, UPC (MVNO), and Salt, now offer fixed-mobile converged services.

Features and Benefits

  • Analyzes service provider KPIs.
  • Identifies key developments across telecoms, TV, and OTT video.
  • Provides insights into recent developments in the market and operators' strategic initiatives.

Key questions answered

  • Who are the market leaders in the fixed and mobile markets, and what are their market shares?
  • How will revenue grow in the next five years, and which technologies will drive revenue growth?
  • When will 5G takeover 4G in Switzerland?
  • Is there any recent M&A activity in the telecoms market?

Table of contents


  • Introduction
  • Download 1: Switzerland: Mobile, Broadband, TV, and OTT Video Report