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Introduction

This report considers the latest plans and strategies of operators that are subject to change due to the COVID-19 outbreak in Poland. Omdia expects Poland to have more market resilience than other Eastern European countries due to its focus on subscription-based services; however, overall revenue is still expected to develop negatively in 2020.

Highlights

  • Bundled services are one of the most dynamically developing segments in the Polish telecoms market. While bundling already goes beyond traditional telco services, since 2019, the two primarily mobile-centric operators, T-Mobile Poland and P4 (Play), have placed convergence at the heart of their strategies.

Features and Benefits

  • Identifies and analyzes key developments in Poland across mobile, fixed, and TV markets.
  • Provides insights into recent developments in the Polish market and operators’ strategic initiatives.

Key questions answered

  • Who are the market leaders in the fixed and mobile markets in Poland? What are the market shares of key players?
  • How are Polish operators reacting to the COVID-19 pandemic? And what are the impacts?

Table of contents

Summary

  • Download 1: Poland: Mobile, Broadband, TV, and OTT Video Report