Huawei held two conferences in Europe in September. They were the Operations Transformation Forum in Munich and the Ultra-Broadband Forum (UBBF) in Geneva. Participating European and Asian operators discussed and, in some cases, demonstrated broadband and transformation strategies, stressing that while speed is important, network transformation is mandatory for reducing churn while enabling premium services.
Fiber alone does not guarantee premium broadband services or happy customers. In fact, customer expectations rise as broadband speeds increase. You simply can't expect a happy customer when it takes 30 minutes to order a faster speed or days to identify and fix a fiber cut.
Turkcell's CEO, Kaan Terzioglu, discussed its move from being an infrastructure operator to being a digital operator – from playing with hardware to focusing on digital entertainment platforms for services, including music and gaming. Turkcell strove to increase the amount of time that consumers spend on its digital platforms. More than two thirds of Turkcell's customers have a multiplay relationship, which has led to lower churn rates.
The digital transformation needed to support premium services and platforms is lagging behind network speed upgrades. Hong Kong Telecom (HKT) is upgrading its FTTx network and CPEs to 10G PON, including 10G to the home or business. HKT would like to enable different types of services, such as data, cloud connections, and retail applications, by CPE port, but the back-end systems are line-based, not service-based. Updating OSS/BSS is a major undertaking, but crucial for a digital services operator.
At UBBF, Swisscom and Huawei jointly demonstrated live use cases of fiber access network transformation to improve the customer experience. Big data and artificial intelligence (AI) are enabling end-to-end network monitoring and diagnostics, supporting fault prediction and detection. Predictive fault detection can prevent service outages, thereby improving the customer experience.
Fiber is enabling speed, but network transformation is crucial for sustained high-quality service delivery.
"Huawei's UBBF 2018: Premium broadband isn't just about speed," CES005-000023 (September 2018)
"Digital Transformation World highlights the role AI and analytics will play in CSPs' network operations," SPT001-000023 (June 2018)
NFV, MANO, and Next Generation OSS, SPT002-000075 (April 2018)
Embedded OTDR: The Finalist for PON Network Diagnostics, TE003-000452 (April 2012)
Julie Kunstler, Principal Analyst, Network Infrastructure and Software