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Rob Gallagher

Research VP, Consumer

Country UK

Experience 20+ years

rob gallagher
Rob Gallagher directs Omdia's global research on digital consumer services. He leads an international team spanning six research practices: Media & Entertainment; Broadband & Multi-play; Communications & Social; Smart Living; Payments; and Consumer Technology.

As a member of Omdia's research leadership team, Rob is also responsible for helping define and deliver on the company’s over-arching research agenda, product strategy, and long-term vision.

Rob began his career in 2000 as a journalist reporting on the then-nascent markets for internet access and e-commerce. Since joining us in 2003, he has led the expansion of the company’s coverage of an ever-growing array of innovative consumer services and technologies.

Analyst Articles

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  • Revenue for the top 10 consumer tech platforms passed $1tn in 2019

    Media & Entertainment

    How to spend it: Tech giant edition

    The Financial Times’ “How to Spend It” series advises the super-rich on which yachts, handbags, and other “worldly pleasures” to lavish their millions on. But what if the magazine dedicated an issue to the corporate equivalent of its readers, the uber-wealthy consumer tech giants: Google, Apple, Facebook, and Amazon (GAFA)?

  • telcosdouble.jpg

    Media & Entertainment

    Telcos double down on video gaming as 5G boosts esports

    The gaming market is on a winning streak, with global revenue set to expand to $162 billion in 2021, up from $121 billion in 2019.   

  • 5gandsports.jpg

    Media & Entertainment

    5G and sports becoming a winning combination

    Communication service providers (CSPs) and rightsholders are collaborating to offer bundled services combining 5G and live sports events, a market expected to grow to $2.6 billion in global revenue in 2024.    

  • "All your TV in one place." Really?

    Consumer and Entertainment Services

    "All your TV in one place." Really?

    Apple and Sky are just a couple of the big names promising to deliver this simple concept: a single place to find, discover, and watch all the TV and video you could ever want or need. How hard could it be?

  • Amazon Prime: One subscription to rule them all?

    Consumer and Entertainment Services

    Amazon Prime: One subscription to rule them all?

    The success of Prime will provide a platform for Amazon to play multiple roles in tomorrow's TV and video market, plus, it will always have a play even its largest rival companies would struggle to disrupt: free shipping.

  • The future of TV: First globalization, then localization – now nationalism

    Consumer and Entertainment Services

    The future of TV: First globalization, then localization – now nationalism

    A couple of years ago, Ovum predicted that the globalization of TV by the likes of Netflix and Amazon would be followed by an intense period of investment and innovation in local video content. Now the battle will get political.

  • When worlds collide: YouTube, Netflix, and the anytime video viewer

    Consumer and Entertainment Services

    When worlds collide: YouTube, Netflix, and the anytime video viewer

    Instead of seeking to dominate evening or daytime viewing, Netflix, YouTube, Facebook, Instagram, and Snapchat will increasingly compete for whenever people have time to watch – with major implications for how TV is funded, created, and monetized.

  • Netflix's quest for "moments of truth"

    Consumer and Entertainment Services

    Netflix's quest for "moments of truth"

    Since 2013, Netflix's stated aim has been to win "moments of truth." That is when someone chooses to spend their spare time watching Netflix.

  • The rise of the TV re-intermediaries

    Consumer and Entertainment Services

    The rise of the TV re-intermediaries

    In 2019 and beyond, the TV re-intermediary market will expand beyond current key sources of revenue as Apple, Google, Amazon, Roku, and operators launch and evolve existing and new offerings around new strategies.

  • When Netflix runs out of steam

    Consumer and Entertainment Services, Service Provider Techno...

    When Netflix runs out of steam

    Never underestimate the power of one big idea – and one company's ability to deliver on its promise. But no single idea has infinite potential. Sooner or later, Netflix will need to look beyond the limits of its current business model.

  • Music: The original – and best – augmented reality technology

    Consumer and Entertainment Services

    Music: The original – and best – augmented reality technology

    There are three strong reasons why music will remain a powerful tool for any technology company seeking to serve consumers.

  • Three key drivers of the next wave of mobile video

    Consumer and Entertainment Services

    Three key drivers of the next wave of mobile video

    If the past few years have seen video slowly bleed from the home to mobile, the next few will see video-over-cellular viewing rapidly spread, thanks to aggressive moves by players from across telecoms, media, and technology.

  • Consumer TMT in 2018 and beyond: Fear, uncertainty…and growth

    Consumer and Entertainment Services, Service Provider Techno...

    Consumer TMT in 2018 and beyond: Fear, uncertainty…and growth

    To say that some of Ovum's more established telecoms and media clients are feeling anxious is an understatement. Technology and consumer behavior are changing faster than ever.

  • House of screens: Yet another way Netflix is shaking up TV's status quo

    Consumer and Entertainment Services, Service Provider Techno...

    House of screens: Yet another way Netflix is shaking up TV's status quo

    Ovum's latest consumer survey highlights the impact the online video giant is having on how consumers access TV – and the implications for the wider industry.

  • The stars are aligning for video-over-cellular viewing

    Consumer and Entertainment Services

    The stars are aligning for video-over-cellular viewing

    Many "mobile" video viewers have historically been stationary, connecting via Wi-Fi, but faster mobile broadband and more generous data allowances mean video viewing on cellular networks is growing.