Adaora Okeleke is a senior analyst in Omdia's Telecoms Operations and IT team. She specializes in big data and analytics, customer experience management, customer relationship management, and vendor services.
Adaora's research helps telecoms service operators and telecoms software providers make better informed decisions on the critical business issues that affect their companies.
She provided key market information for the 2015 Decision Matrix on customer analytics tools used by telcos. The report assessed the key players in the customer analytics market for telecoms and proved to be invaluable to companies working in the telecoms industry.
Before joining Omdia, Adaora worked for software company Socketworks Nigeria Ltd. and the Nigerian subsidiary of Motorola Inc.