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The monetization challenge.

Annual connected consumer services revenue is over $2 trillion yet monetization remains a principal challenge for value chain participants. Knowing where to play and with whom to partner is increasingly hard to discern.


Global, total, net change and compound annual growth rate (CAGR) for annual connected consumer service revenue by type, 2018–23 (Bubble size = 2023 revenue)

Media and Entertainment title

Source: Omdia


Streaming and straining.

Subscription streaming and other over-the-top (OTT) services continue to grow, smart TVs continue to grow, 4K is starting to really grow, the games market is larger than most suspect, 5G is about to have an impact and those who are straining to make (profitable) sense of it all…



"Media & Entertainment has never been more in demand. And yet, its future has never seemed so uncertain. Finding a clear path will require a nuanced understanding of the multiple motives, methods, as well as the market opportunities and risks in play."

Maria Rua Aguete
Research Fellow
Media & Entertainment




Only with Omdia.

Omdia can help you achieve the dominance that comes with a connected understanding of media & entertainment shifts, with comprehensive views of where markets, technologies, and players will converge, consolidate and collide.

Latest research

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  • Media & Entertainment
  • Media Delivery
All Categories

Overachieve with Omdia.

From silicon to subscribers and from digital cinema to media consumption by device, Omdia is the only partner that can provide the full picture of the media & entertainment sector… 

  • TV & Online Video
    Multi-subscription insights, forecasts, analysis, and video distribution visualizations of TV & online platforms in 80+ countries

  • Channels & Programming 
    Market sizing metrics, including revenues for TV channels and online services, segmented by advertising revenues, public funding, carriage fees and direct-to-consumer subscriptions

  • U.S. Media 
    Availability and pricing at the ZIP Code level, including a detailed look at the online video market and consumer preferences for devices and media consumption

  • Cinema 
    Analysis of company and regional performance metrics, focused insights, and operator profiles and databases

  • Games 
    Research on consoles and handhelds, digital games & subscription services, eSports and virtual reality, with hardware opportunities identified, company & title performance, content pricing, funding & acquisition analysis

  • Music & Digital Audio 
    Market sizing for 20+ countries across digital and physical music and audio, including a music bundling, country-specific music reports and company financial reviews

  • Addressable Media Devices 
    Market data for smartphones, tablets, games, consoles, PCs, smart speakers, set-top boxes, DMAs and VR headsets, with household statistics, brand and operating system platform splits, and wearables coverage across 70+ countries

  • Home Networks 
    IP devices in the home, connectivity within the home, and devices on the network, including smart home automation devices, smart home appliances and consumer electronics

  • Video Technology 
    Insight into the markets for video UX front-end, user-experience, and monetization technologies, with integrated supply/demand view of video processing market

  • World Television Information Service  
    Historical and five-year forecasts, with detailed service provider metrics and KPIs across TV and video markets

  • Media & Entertainment Consumer Insights
    Surveys of thousands of respondents exploring consumer use of  communications, social, commerce and media services from service providers and OTT players

Media & entertainment experts at Omdia.


Constantinos Papavassilopoulos

Associate Director, Service Providers & Platforms UK 17 + years experience
Specialities include Broadband Media, TV Media
Products covered Service Providers

Ed Barton

Chief Analyst, Entertainment UK 20 + years experience
Specialities include OTT, TV and Video Quality, ServiceProvider, Digital Media
Products covered Media & Entertainment

Maria Rua Aguete

Executive Director, Media and Service Providers & Platforms; Technology Fellow UK 20 + years experience
Specialities include Media and Technology, TV Media, TV and Online Video
Products covered Consumer and Entertainment Services