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Uneven uptake.

While almost all industries see the benefits of embracing IoT – including efficiency gains, achieving new strategies or objectives, and process optimization – actual adoption, requirements, implementation and associated challenges vary widely across applications.


Internet of Things vertical market 2020–25 forecast

IoT Title

Source: Omdia


From the edge to the cloud and everywhere in between, from components to consumers.

Discover how IoT can represent massive opportunities and mitigate business risks specific to your place in a world that will have over 100 billion connected devices. Capitalize on IoT vertical market and industry nuances, see the possibilities from semiconductors to subscribers and beyond...




"IoT has moved beyond the hype, but there is still plenty of room for growth with only 29% of organizations having deployed IoT solutions. For enterprises, IoT is delivering efficiency and productivity benefits, cost savings, and improved product quality and customer experience. Challenges remain... "

Alexandra Rehak
Practice Leader
IoT Research




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Omdia can help you outperform your competition with the essential IoT research and insights that covers the complex IoT value chain at the speed of the data it generates…

  • IoT Devices & Components
    Market sizing, tracking, and vendor analysis, and forecasts for connected devices, connectivity types, components, and enabling technologies across key vertical markets 

  • IoT Services
    Service provider revenue and connection forecasts, analysis of partnerships, vendor approaches, and service provider IoT contracts by market, region, and country

  • IoT Platforms, Cloud & Analytics
    Revenues, assessment of vertical approaches and vendor strategies, enterprise decision-maker surveys, and IoT vendor profiles

  • IoT Cybersecurity
    Revenue and metrics for IoT devices and data including technologies, platforms, software and supporting services, vertical case studies, product guides, and surveys

  • Smart Cities
    Continuous tracking of thousands of projects, quantitative and qualitative views of smart city platforms, funding models, mobility, and transportation

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IoT experts at Omdia.


Alexandra Rehak

Practice Head, Internet of Things UK 24 + years experience
Specialities include IoT, IoT Partnerships and Investment, Disruptive Digital Business Models, Service Provider Strategies
Products covered Internet of Things

Julian Watson

Principal Analyst, IoT UK 16 + years experience
Specialities include IoT Platforms, IoT Devices, Low Power Wireless, High Performance Wireless, M2M and IoT and Connectivity, Cellular IoT
Products covered Internet of Things

Syed Mohsin Ali

Senior Analyst, Manufacturing Technology Germany 8 + years experience
Specialities include Industrial Technology
Products covered Industrial Technology