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Introduction

Web experience management (WEM) is no longer about delivering the right content at the right time; it is about taking the right action at the right time to deliver the appropriate experience.

Highlights

  • IBM Digital Experience Manager and IBM Watson Content Hub provide web and digital content and asset management capabilities for line-of-business users.

Features and Benefits

  • Evaluates the main features of the IBM portfolio
  • identifies the benefits of IBM Digital Experience Manager and IBM Watson Content Hub

Key questions answered

  • What are the strengths and weaknesses of the products?
  • Why should IBM's products be considered?

Table of contents

Summary

  • Catalyst
  • Key messages
  • Ovum view

Recommendations for enterprises

  • Why consider IBM Digital Experience Manager?

SWOT analysis

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

Data sheet

  • Key facts about the solution

Appendix

  • Methodology
  • Author