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Introduction

The tracker summarizes recent announcements by social media companies. Announcements can be filtered by announcement type, region, country, company name, and service type. The tracker also provides detailed KPIs and projections for key social media players, covering metrics including users, traffic, and revenues.

Highlights

  • As with previous updates, Facebook stands out with the lion's share of all announcements made in 1H18, followed by Snapchat and Instagram.

Features and Benefits

  • Provides important details of major happenings in the social media space.
  • Offers insight into player activities by date, region, country, and service type.

Key questions answered

  • Which are the most active social media players and what kind of activity are they involved in?
  • What trends can be observed over time?

Table of contents

Summary

  • Introduction
  • Download 1: Social Media Tracker: 1H18