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Introduction

SAP has reorganized and refocused all its development resources on its new moonshot, the Intelligent Enterprise, and SAP C/4HANA is the catalyst.

Highlights

  • SAP's C/4HANA announcement at Sapphire Now is a clear statement of intent to deliver modern solutions and a positive customer experience and act as the catalyst for what SAP refers to as the Intelligent Enterprise.
  • The Intelligent Enterprise is SAP’s rallying cry and an ambitious moonshot.

Features and Benefits

  • Explains why enterprises that have not considered SAP as a potential front-office application provider should re-evaluate the company now that it has a credible customer engagement platform.
  • Discusses how SAP has revamped its focus for application development around the concept of the Intelligent Enterprise and its new customer experience solution, SAP C/4HANA.

Key questions answered

  • How has SAP evolved and simplified its enterprise applications portfolio?
  • What is C/4HANA and what is its potential value to an enterprise seeking to develop a coherent omnichannel platform?

Table of contents

Ovum view

  • Summary
  • SAP's new moonshot – the Intelligent Enterprise
  • SAP C/4HANA is the catalyst for the Intelligent Enterprise
  • Forget CRM and think CEP

Appendix

  • Further reading
  • Author