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Introduction

An in-depth analysis of the North American TV and OTT-video sectors. Using Ovum's proprietary forecasts, this report examines the trends that are shaping this highly influential market and the key aspects of its evolution over the next five years.

Highlights

  • The Netflix-style subscription-only revenue model for OTT video is seeing slower growth as other models gain ground.
  • The pay-TV business needs to find a new identity that will enable it to positively reconnect with consumers.

Features and Benefits

  • Assesses how traditional pay-TV services are faring against intense competition from OTT-video giants such as Netflix, Hulu, and Amazon Prime.
  • Evaluates opportunities that are opening up in this crucial market using Ovum's key predictions.

Key questions answered

  • How many subscriptions does Ovum expect the Disney+/Hulu/ESPN+ package to generate in the next five years?
  • What are the prospects for growth among North America’s leading pay-TV and video operators such as Netflix, Comcast, Rogers, AT&T, and DISH?

Table of contents

Summary

  • Introduction
  • Download 1: North America TV and OTT-Video Forecast Report