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Introduction

Analysis of Ericsson’s approach to the IoT marketplace in detail, including marketing efforts, technology strategy, vertical and customer focus, and investments and partnerships. Ovum’s recommendations are included.

Highlights

  • This report contains Ovum’s detailed assessment of Ericsson’s IoT strategy, including past and current performance, and prospects for future growth. It also includes a detailed SWOT analysis.

Features and Benefits

  • Evaluates Ericsson’s IoT strategy, recommends changes to Ericsson’s strategy, and assesses strengths and weaknesses of Ericsson’s market position.
  • Summarizes Ericsson’s IoT key performance indicators, go-to-market approach, technology strategy, and customer focus.

Key questions answered

  • What is Ericsson’s IoT strategy? How does that strategy fit into the IoT ecosystem, both now and in the future?
  • What are the strengths and weaknesses of Ericsson’s IoT strategy? What strategy changes might help bolster that strategy moving forward?

Table of contents

Summary

  • Introduction
  • Download 1: IoT Service Provider Strategy Profile: Ericsson