IBM Cloud is a public cloud, but it also encompasses IBM’s hybrid cloud platforms. While it offers a variety of cloud delivery models, IBM Cloud’s main challenge is how to stop pure-play public clouds from stealing IBM’s enterprise customer base.
- IBM does nearly as much cloud business as AWS – it’s just that it isn’t all public cloud.
- IBM owns the enterprise IT space, but as enterprise IT transforms, enterprises are increasingly thinking the unthinkable and transforming legacy IT with public clouds.
Features and Benefits
- Analyzes IBM’s positioning in enterprise IT and what it needs to do to make IBM Cloud the platform of choice for IT transformation.
- Compares how IBM and AWS are trying to drive the enterprise transformation agenda with their respective strategies.
Key questions answered
- How can IBM remain relevant as a public cloud provider?
- What are the three main challenges to IBM Cloud's success as a public cloud service provider?
Table of contents
Recommendations for enterprises
Recommendations for service providers
IBM has built a cloud for its enterprise customers
It may not be as big as AWS, but IBM's cloud business is substantial and growing in line with the market
IBM Cloud is built for the enterprise and the needs of IBM's long-standing customers
IBM must respond to the challenge from AWS
AWS and the pure-play cloud service providers want to drive the enterprise transformation conversation
IBM's challenge is to allow IBM Cloud the independence to act more like a pure-play CSP than its in-house cloud partner