This case study details the Lifecell Ventures initiative and assesses its progress.
- Turkcell has demonstrated the success of its digital strategy and services.
- Lifecell Ventures will enable operators to offer their own OTT services and thus add new revenue streams while monetizing data.
- Lifecell Ventures offers an opportunity to Turkcell to increase its geographical footprint.
Features and Benefits
- Details the Lifecell Ventures initiative.
- Assesses Lifecell Ventures' progress.
Key questions answered
- What is Turkcell's strategy behind the launch of Lifecell Ventures?
- What services does Lifecell Ventures offer?
- How successful has Turkcell been with its strategy to launch Lifecell Ventures?
Table of contents
Recommendations for mobile operators
Recommendations for Turkcell/Lifecell Ventures
Using digital services for international expansion
Setting the business context