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Introduction

In November 2018 Symphony Ventures (Symphony), a UK-based robotic process automation and intelligent automation services provider, was acquired by US-based digital marketing and customer service global outsourcer SYKES for £52m ($65m).

Highlights

  • Automation is at the heart of SYKES' next phase of customer care.

Features and Benefits

  • Explores the planned synergies of the combined business as the dust settles post-acquisition.
  • Examines immediate synergies and longer-term opportunities for both parties

Key questions answered

  • How does SYKES plan to make use of Symphony's talent base moving forward?
  • Will Symphony still serve its existing customers post-acquisition?

Table of contents

Ovum view

  • Summary
  • Global customer engagement outsourcer meets the original RPA services provider
  • Both SYKES and Symphony are optimistic about the transition
  • Immediate synergies are apparent, with cross-pollination opportunities on the horizon

Appendix

  • Further reading
  • Author