skip to main content

Introduction

Oracle OpenWorld 2019, held in San Francisco in September, was a different experience from usual in a way that is not so easy to define. The difference was that Oracle feels gentler, softer, and more human than at previous OpenWorld events.

Highlights

  • Oracle delivers a gentler and softer approach to company image and user experience .

Features and Benefits

  • Evaluate how Oracle presents itself to everyone who interacts with the organization.
  • Learn about the "human" element built into the Oracle experience.

Key questions answered

  • What has driven Oracle to make these changes?
  • How broad was Oracle's approach to the redesign?

Table of contents

Ovum view

  • Summary
  • A gentler and softer approach to company image and user experience
  • Design values incorporate the human touch

Appendix

  • Further reading
  • Author