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CIOs will face a number of challenges in 2018 in how they manage ever-growing volumes of content. Enterprises must manage content efficiently and in a compliant manner if they are to compete effectively.


  • Ovum has identified five trends that will shape the ECM market in the coming year and each of these contain elements of digital transformation.

Features and Benefits

  • Discusses the five trends that will shape the ECM market over the coming year.
  • Assesses the benefits of applying the five trends.

Key questions answered

  • What will be the five trends in ECM in 2018?
  • What are the business benefits of applying these five trends?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for enterprises
  • Recommendations for vendors

Compliance is set to move up the corporate agenda in 2018

  • Now is the time to take a proactive approach toward compliance
  • GDPR will have a huge impact on how content is stored, processed, and managed

Enterprises should already be part way along the road to digital transformation

  • Further the digital transformation journey in 2018, by adopting content analytics to improve productivity
  • Deploy social platforms and content analytics internally to enable knowledge sharing

The time to adopt cloud services in ECM is fast approaching

  • Adopt ECM in the cloud in 2018 to improve content security
  • Implement microservices as a new way of consuming ECM apps

Paper poses a huge risk for enterprises in the age of regulations

  • Make 2018 the year of the paperless office
  • Paper-based archives are not secure or safe

Line-of-business application users and marketers can benefit from extended ECM capabilities

  • Add value to any ECM implementation by implementing extended capabilities


  • Methodology
  • Further reading
  • Author