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The consumer digital market represents one of the largest and fastest evolving markets in the world. For stakeholders to be success it is vital that they understand the short, mediumand longer term trends.

To help our clients in their strategic planning, Ovum has developed a series of twelve detailed reports covering the hottest topics and outlining the five most important trends in each segment.


AI will bring supersensory capabilities to some but not all connected devices       Traditional advertising will retain a significant share of ad spend outside china in 2023
Strategic       Data-driven
By 2023 countries are less likely to be dominated by a single home AI assistant       Video games subscription services will develop at a different tempo than video and music
Striking       Directional
Mix and Match Packages             
3 Reports £4,500 ($5,500)
4 Reports £5,500 ($6,800)
5 Reports £6,000 ($7,400)
All 12 Reports £8,000 ($9,800)