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Sam Lucero

Senior Principal Analyst, IoT

Country USA

Experience 19+ years

Photo of Sam Lucero, Senior Principal Analyst, IoT

Sam Lucero has been a technology market and industry analyst since 2001, and he has focused exclusively on analyzing the market opportunity for IoT for the past 15 years.

In doing so, Sam established leading IoT market research programs; managed international teams of analysts; and authored numerous reports, forecast databases, and topical articles that served insightful commentary on IoT market trends and the competitive landscape.

He has been widely quoted in various news and trade journals, including The New York Times, The Economist, CNET, and Wireless Week. Furthermore, Sam has moderated, presented, and judged at many industry events, including those organized by CTIA, the trade association representing the US wireless communications industry; and CERAWeek, the world's premier energy conference. 



Events Sam is speaking at

30 Jul 2020 , 11:00


WEBINAR - Connecting your cellular IoT devices: the evolving CMP market

  • Sam Lucero

18 Nov 2020 , 11:00


WEBINAR - Monetizing IoT data with data exchanges and data markets

  • Sam Lucero

Analyst Articles

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  • Insight
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