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Connect the dots across the entire tech ecosystem to better predict and shape your business outcomes

Omdia is the new global technology research powerhouse, established in 2019 with the combination of the Informa Tech’s research brands (Ovum, Heavy Reading, and Tractica) and the acquired IHS Markit technology research portfolio.

Omdia combines the expertise of more than 400 analysts covering 150 markets and thousands of technology, media, and telecommunications companies, publishing over 3,000 research reports a year, reaching over 14,000 subscribers.

Omdia helps businesses make better technology choices: saving money, saving time and managing their technology risk. For technology vendors and service providers, Omdia drives top and bottom-line growth through improved market strategy, product investments, and go-to-market effectiveness.


The tech knowledge experts

Omdia’s expertise spans the technology, media and telecoms value chain from components and devices, technology and applications through to services and markets.


Delivering broader coverage, deeper insights, stronger solutions. 

In an age of ever-increasing complexity and interdependency, we built Omdia for you.

More expertise 400+ research analysts and experts 

More insights 3,000+ research solutions 

More rigorous 395m research data points 

More depth 300k+ research panelists


Harmonizing perspectives. 

By unifying the research offerings of Informa Tech (Ovum, Tractica and Heavy Reading) and the recently acquired IHS Markit technology research portfolio – Omdia provides unparalleled and harmonized views across the interconnected technology, media & telecommunications landscape. 


Connecting the dots. 

Omdia provides bold insight at the technology and market-specific level & connects the dots to reveal the interdependencies between these levels and their end markets. 


Maximizing value. 

More than the sum of its parts, Omdia underpins the broader Informa Tech promise to integrate research, events, digital media and training to deliver you maximum value. 


Helping you. 

We are connecting the dots, revealing risk, identifying business opportunities, rethinking business practices, and delivering the diligence that goes into tactical and strategic decisions of any scale.

With insights from Omdia, you can predict and shape future business outcomes.


We are Omdia and we are here for you…


President and Managing Director

Chief Research Officer

Chief Product Officer

Global Head of Sales

Global Head of Consultancy

Senior HR Business Partner

Finance Director

Global Head of Marketing